About Us
What is Smart Her Change
Women are 80% more likely than men to live in poverty at some point in their retirement.
National Institute on Retirement Security 1
Smart Her Change, a social enterprise, is the brainchild of Gilly Chin.
Born out of her indignation at the endless statistics reporting women around the world are experiencing significant financial hardship on retiring, Smart Her Change was created to educate you to avoid falling into this situation, and is passionate to help you achieve your ideal financial future.
The core belief of Smart Her Change is that women, not just men, deserve the right to achieve their ideal financial future, such as owning their property, building a side hustle and especially preparing for a comfortable retirement. Unfortunately, the available financial education and support don’t empower you to overcome your limiting beliefs, preventing you from taking control of your financial life.
Smart Her Change offers you a new kind of independent, online financial education: simplifying finances to build your confidence and equipping ladies with tangible financial skills, allowing you to achieve your economic goals. Smart Her Change also brings together like-minded sisters who will walk together with you on your financial journeys.
Smart Her Change will always champion you to achieve your monetary dreams.
Reason for
Smart Her Change
A 40% increase in homelessness in Victoria for women 55 years and over, with many experts framing this issue as an education challenge 2
97% of widows and divorcees advise women to educate themselves about finances early 3
66% of women believe investing is too complicated 3
61% of women don’t know where to begin with investing 3
56% of women think financial industry caters more to men 3
Our Values
To strive for individual excellence, through learning and improving
To assume responsibility and be outcome driven
To exhibit empathy
To pursue Wisdom in all circumstances
Our Mission
We empower you ladies to take control of your financial future by financially educating you online.
A bite size at a time.
Supported through a family of like-minded sisters.
Our Vision
To create a world where all ladies achieve their financial goals and attain a better retirement.
Gilly
CEO
An entrepreneur and graduated home-schooling mum of two, Gilly is passionate about empowering you to attain a better financial future. She completed a Commerce degree from the University of Western Australia and was working as an accountant at a multinational firm.
Armed with her CPA, Grad Diploma in Applied Finance and Investments, Diploma in Financial Planning and years of work and personal experience, Gilly will empower you through simplified, independent, online financial education and mindset changes and work with you to take back the reins of your life. Let’s work together to build your wealth for a brighter future and a better retirement.
“Money is possibilities and the ability to change and shape your life. If you don’t control your finances you don’t control your life.” Heather McGregor.